{"id":20916,"date":"2023-11-08T12:55:33","date_gmt":"2023-11-08T17:55:33","guid":{"rendered":"https:\/\/https:\/\/dev.systech.ssdev.ca\/?page_id=20916"},"modified":"2024-06-20T15:43:51","modified_gmt":"2024-06-20T19:43:51","slug":"seamless-anti-counterfeiting","status":"publish","type":"page","link":"https:\/\/dev.systech.ssdev.ca\/de\/case-studies\/seamless-anti-counterfeiting\/","title":{"rendered":"A seamless solution to combat counterfeiting | LUX Global Label Case Study"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"20916\" class=\"elementor elementor-20916\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-462e8437 e-flex e-con-boxed e-con e-parent\" data-id=\"462e8437\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-97652a5 e-con-full e-flex e-con e-child\" data-id=\"97652a5\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7f593376 elementor-widget elementor-widget-heading\" data-id=\"7f593376\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Customer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8be34e2 e-flex e-con-boxed e-con e-parent\" data-id=\"8be34e2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8456891 e-con-full e-flex e-con e-child\" data-id=\"8456891\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37d5c41 elementor-widget elementor-widget-text-editor\" data-id=\"37d5c41\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>LUX Global Label is a leading manufacturer of pressure-sensitive labels, shrink sleeves and security solutions whose customers include many of the world\u2019s most trusted brands.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3acbeb3 dce_masking-none elementor-widget elementor-widget-video\" data-id=\"3acbeb3\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/882587693?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=0&amp;portrait=1&amp;byline=0#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-510a63b e-con-full e-flex e-con e-child\" data-id=\"510a63b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8ee9865 elementor-widget__width-inherit dce_masking-none elementor-widget elementor-widget-image\" data-id=\"8ee9865\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"446\" height=\"151\" src=\"https:\/\/dev.systech.ssdev.ca\/wp-content\/uploads\/2023\/03\/lux-color.png\" class=\"attachment-large size-large wp-image-14579\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-477858f elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"477858f\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c095b32 elementor-widget elementor-widget-text-editor\" data-id=\"c095b32\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"text-align: var(--text-align); color: var( --e-global-color-3448c3f ); font-family: var( --e-global-typography-85b08bc-font-family ), Sans-serif; font-size: var( --e-global-typography-85b08bc-font-size ); font-weight: var( --e-global-typography-85b08bc-font-weight ); letter-spacing: var( --e-global-typography-85b08bc-letter-spacing ); word-spacing: var( --e-global-typography-85b08bc-word-spacing );\">Lafayette Hill, Pennsylvania, USA<\/span><\/p><p style=\"text-align: center;\"><span style=\"text-align: var(--text-align); color: var( --e-global-color-3448c3f ); font-family: var( --e-global-typography-85b08bc-font-family ), Sans-serif; font-size: var( --e-global-typography-85b08bc-font-size ); font-weight: var( --e-global-typography-85b08bc-font-weight ); letter-spacing: var( --e-global-typography-85b08bc-letter-spacing ); word-spacing: var( --e-global-typography-85b08bc-word-spacing );\">105 years of packaging printing experience<\/span><\/p><p style=\"text-align: center;\">150,000-sq-ft printing facility has every type of printing technology under one roof<\/p><p style=\"text-align: center;\">Tens of billions of units produced\/shipped per year<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d25977c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d25977c\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8fc50c2 e-flex e-con-boxed e-con e-parent\" data-id=\"8fc50c2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-72903b2 e-con-full e-flex e-con e-child\" data-id=\"72903b2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec4e122 elementor-widget elementor-widget-heading\" data-id=\"ec4e122\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Challenge<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b51f230 e-flex e-con-boxed e-con e-parent\" data-id=\"b51f230\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9c7eeb3 e-con-full e-flex e-con e-child\" data-id=\"9c7eeb3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e0e520 elementor-widget elementor-widget-text-editor\" data-id=\"7e0e520\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Digital identification at rewinder speeds<\/strong><\/p><p>In 2020, a core customer from a leading consumer health and pharmaceutical company approached them with a request to try a new product authentication solution to produce their labels. \u201cThe customer was using the UniSecure solution on their own packaging line and felt it would be more efficient to move the process upstream so the labels we supply include the unique product signature,\u201d explains Andy Johanson, vice president of sales and business development at LUX Global Label.<\/p><p>\u201cAlthough we provide several other types of brand protection, these rely on conventional systems such as microprinting or fluorescent security inks, which add physical steps to printing. The beauty of the Systech solution is that everything is digital\u2014it just scans and captures what we\u2019re already printing, with no impact on our operational output.\u201d<\/p><p>The installation of the HS-Web hardware was done in one day on LUX Global Label\u2019s rewinder. The system\u2019s eight-camera setup allows for capture of up to 16 lanes across and 25,000 signatures per minute. It works in line with the existing manufacturing process\u2014capturing at standard rewinder speeds.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a8a0de6 e-con-full e-flex e-con e-child\" data-id=\"a8a0de6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-06dd7da text-left elementor-widget elementor-widget-tp-blockquote\" data-id=\"06dd7da\" data-element_type=\"widget\" data-widget_type=\"tp-blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pt-plus-text-block-wrapper\" ><div class=\"text_block_parallax\"><div class=\"plus_blockquote quote-style-1   none\" ><blockquote class=\"quote-text\"><span class=\"tp-bq-desc\"><p>\"Being able to offer Systech brand protection makes our security solution portfolio a lot stronger\"<\/p><\/span><\/blockquote><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-93c48f3 e-flex e-con-boxed e-con e-parent\" data-id=\"93c48f3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec2f841 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ec2f841\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b797e39 e-con-full e-flex e-con e-child\" data-id=\"b797e39\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-813fd76 e-con-full e-flex e-con e-child\" data-id=\"813fd76\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3ad7c50 elementor-widget elementor-widget-heading\" data-id=\"3ad7c50\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eed2e0a elementor-widget elementor-widget-text-editor\" data-id=\"eed2e0a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Non-additive product authentication<\/strong><\/p><p>The global counterfeit drug market is worth an estimated $200 billion annually and there\u2019s more at risk than revenue loss. Fake products damage brand reputation and jeopardize consumer safety. The ability to verify product authenticity is critical. The Systech technology transforms an existing barcode into a unique digital identifier. High-powered cameras leverage the naturally occurring microvariations caused by the printing process to create a distinctive \u2018e-Fingerprint\u2019 for every individual product. This data is then sent to the secure cloud, where it can be used to instantly authenticate or track products across the supply chain with a simple smartphone app.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f23ee76 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f23ee76\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3d4291c e-flex e-con-boxed e-con e-parent\" data-id=\"3d4291c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ff19463 e-con-full e-flex e-con e-child\" data-id=\"ff19463\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-14af551 e-con-full e-flex e-con e-child\" data-id=\"14af551\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5484bb7 elementor-widget elementor-widget-heading\" data-id=\"5484bb7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Benefits<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eb15c1 elementor-widget elementor-widget-text-editor\" data-id=\"4eb15c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Competitive advantages<\/strong><\/p><p>\u201cThis technology is really innovative,\u201d affirms Johanson. \u201cWe have pitched it to other customers and the reaction is pretty universal: they like how easy it is to use and the fact that, beyond traceability, there\u2019s the potential to add consumer engagement, which is increasingly desirable in marketing.\u201d As it is 100% digital, relationships can be built with end consumers by allowing them to verify product authenticity. From here, the brand can serve up information such as when and where the product was made, what it is made from, its sustainability rating, promotional offers, etc. \u201cThere are lots of opportunities to further develop this offer to new customers,\u201d concludes Johanson. \u201cOur capability with this e-Fingerprinting technology differentiates us as a supplier.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90b1fbf elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"90b1fbf\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-183f890 e-flex e-con-boxed e-con e-parent\" data-id=\"183f890\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-06b3657 e-con-full e-flex e-con e-child\" data-id=\"06b3657\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5fd8588 e-con-full e-flex e-con e-child\" data-id=\"5fd8588\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-004ecfb elementor-widget elementor-widget-text-editor\" data-id=\"004ecfb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"text-align: var(--text-align); font-family: var( --e-global-typography-85b08bc-font-family ), Sans-serif; font-size: var( --e-global-typography-85b08bc-font-size ); font-weight: var( --e-global-typography-85b08bc-font-weight ); letter-spacing: var( --e-global-typography-85b08bc-letter-spacing ); word-spacing: var( --e-global-typography-85b08bc-word-spacing );\">Systech technology allows brands to assign a unique digital identity to every item that is impossible to counterfeit\u2014without changing their artwork or printing process. Through an e-Fingerprint\u00ae, every product becomes connected, giving partners and consumers the ability to verify authenticity, track products and engage at any point in the supply chain.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a33aeda e-flex e-con-boxed e-con e-parent\" data-id=\"a33aeda\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b737904 e-con-full e-flex e-con e-child\" data-id=\"b737904\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d174678 elementor-widget elementor-widget-heading\" data-id=\"d174678\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How can Systech help you protect your brand?\u200b<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f45607 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5f45607\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Tell us a little about your product security requirements, and a Systech brand protection expert will be in touch to learn more about your unique supply chain challenges.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-03decdb e-con-full e-flex e-con e-child\" data-id=\"03decdb\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-12508dc elementor-widget elementor-widget-button\" data-id=\"12508dc\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/staging.systech.ssdev.ca\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontaktieren Sie uns<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Case Study | A seamless solution to combat counterfeiting &#8220;Anything we can do to protect the drug pack without changing the look of it is high on my priority list because additions and changes can require regulatory approval.&#8221; &#8211;\u00a0LUX Global Label Customer LUX Global Label is a leading manufacturer of pressure-sensitive labels, shrink sleeves and [&hellip;]<\/p>","protected":false},"author":20,"featured_media":0,"parent":20962,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-20916","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - 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